Essential Information
Few schools in Florida offer fashion marketing degree programs. There are only two private, not-for-profit schools in the state that provide this type of program. Both schools have bachelor's programs that include instruction on management and marketing principles as they pertain to the fashion industry. These programs may include a practical component so that students can learn how to network and secure a job in the fashion industry, as well as learn how to produce fashion events and handle merchandising. There are no special fashion-related admissions requirements to apply to these programs. Below is an overview of each school's offerings in fashion marketing degree programs.
Johnson and Wales University - North Miami
Johnson & Wales University in North Miami offers a bachelor's program that can prepare its graduates for management and executive careers in the fashion marketing industry. This 185.5-credit program can be completed in four years. Major courses cover topics like merchandise buying, comparative retail strategies, retail executive decision-making, global influences on fashion history and apparel quality analysis, to name a few. Retail internship opportunities are also available.
Lynn University
Students at Boca Raton's Lynn University can earn a Bachelor of Science in Fashion and Retail. This 121-credit program requires 15 credits in the major and 37 credits of business courses. Major courses include fashion and retail management; strategic planning in fashion and retail; inventory planning and buying; and fashion show production. The core business curriculum provides instruction in areas such as management and leadership, business strategy, marketing principles, professional career development and financial management. Students also receive hands-on industry training through a business internship.
School Comparison: At a Glance
| School Name | School Type and Setting | Degrees Offered | Undergraduate Tuition and Fees (2018-2019) |
|---|---|---|---|
| Johnson and Wales University - North Miami | 4-year, private not-for-profit; large suburb | Bachelor of Science in Fashion Merchandising and Retailing | $32,441* |
| Lynn University | 4-year, private not-for-profit; small city | Bachelor of Science in Fashion and Retail | $38,210* |
Source: *NCES College Navigator.
