Associate of Specialized Technology in Visual Communications

Oct 20, 2021

Essential Information

Associate of Specialized Technology (A.S.T.) in Visual Communications programs are rare and typically only offered by private, for-profit technical schools. Participating students learn the techniques, concepts and technologies needed to design a wide range of commercial products, like brochures, posters, websites and packaging for businesses and publishers. Understanding how to utilize creative applications and software, graduates will be able to analyze and create solutions to visual communication challenges. In addition to general education classes and required visual communications courses, students may select electives based on their particular interests. Some degree programs require internships where students can gain hands-on experience. For admittance, applicants must have a high school diploma or equivalent.

Associate of Specialized Technology (A.S.T.) in Visual Communications

The curriculum of an A.S.T. program includes investigative studies in multimedia communications and presentation, graphic and advertising design concepts, typography, animation and illustration. Lab work allows students to develop their skills using traditional and state-of-the-art tools. Other common course topics are:

  • Design and composition
  • Perspective
  • Advertising production
  • Instructional design
  • 3-D modeling
  • Interactive communication

Popular Career Options

Graduates of an A.S.T. program are qualified for entry-level graphic design positions in the magazine, newspaper and electronic communications industries and should be prepared for staff positions and freelance assignments in which they would design a variety of products for media and advertising organizations. Some typical job titles include:

  • Advertising designer
  • Illustrator
  • Package designer

Employment Outlook and Salary Info

According to the U.S. Bureau of Labor Statistics (BLS), the number of employed graphic designers is projected to decline by 4% from 2019 to 2029 As a result of the wide-use of the internet, the employment increase rate for web developers is expected to be 8% for the same decade.

Continuing Education Information

Students who are interested in furthering their education and skills may choose to enroll in a Bachelor of Fine Arts in Visual Communications program. Master's degree programs in this area help students refine their skills and vision, training them to be innovators in the design industry.

By earning an A.S.T. in visual communications, students develop foundational artistic and technological skills. That way, upon graduation, they can pursue entry-level jobs or enroll in bachelor's degree programs in the field.

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